An aha moment example
Think about how you can improve the UX now by knowing why churned users decided to leave. To go beyond that point, you need to be ready to hear the negative feedback.
Positive feedback can only get you so far. Look closely to identify the patterns in behavioral data to get closer to finding the aha moment.
#An aha moment example series#
The app provides a personalized meditation experience during the onboarding process of new users who sign up for Headspace’s free trial.Īfter signing up, Headspace asks a series of questions to create individualized plans for each user.Īfter answering a couple of questions for their first meditation, Headspace’s new users reach an “Aha!” moment users overview an individualized recap of their meditation plan and can get started with their first meditating experience. Headspace is an app that offers guided meditations to aid in mental and emotional wellness. Headspace’s new users get personalized meditation experiences The gist of it is Canva users experience their Aha moments when they see how the online tool keeps the promise of helping anyone create and share professional-looking designs.
#An aha moment example how to#
Once news users complete the product onboarding tutorial, Canva guides them where and how to share their design with the world. They guide new users through a four-step design flow that gives the users their first creation. Canva users create completed designs in minutesĬanva, a freemium online design tool that anyone can easily use, has a straightforward onboarding.
You experience a product’s value proposition.You understand how a product can solve your problem at hand.Three things happen when you feel the “Aha!” moment: Essentially, Aha moments are the positive reactions behind a user experience.īut you’ve got to help new customers discover the value you promised fast to turn them into regular, loyal customers during the onboarding process. These can also be an emotional reaction to the discovery of a feature. The moment of sudden realization, also known as activation, becomes the start of a long-lasting relationship between a brand and the customer.Īha moments happen as a result of users’ interaction with a product. What is an Aha Moment in User Onboarding?Īn Aha moment is a moment of sudden recognition when a new user understands how the product works and realizes why it is a must-have solution and value.